Fascinating ways Korean stores execute their concepts
My trip to Korea has opened my eyes to the fashion retail market. To dive deeper, here are stores that captured my attention as a fashion marketer.
Zalora x Adidas, 'The Supermart'
The collaboration between the multi-fashion brand and sports brand brought an exciting concept of a supermarket. Located at Bugis Junction, the limited pop-up store is designed with bright colors and a futuristic interior.